This advertisement for herbal essences hair products is very hyper-feminized. The model (Mischa Barton) is surrounded by flower petals, has long flowing hair and painted nails, and is wearing a frilly white dress. The background is also pink. These are all elements associated with females and girls. The model is performing the idea of a gentle, graceful, smiling woman. This leads to a concept of gender insubordination, because girls are trained to like pink usually from the moment they are born. However, not all women like the color pink, or choose to dress in dresses and skirts.
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