There is way to much sexual innuendo in this advertisement to not point out the hyperfeminist tone presented by this fragrance. The first thing that comes to mind is the rocket (a phallic symbol) launching straight for the girls crotch area....so obviously the women who wear this fragrance will get incredibly metro looking guys, and guys who wear the fragrance will get to have sex with the stereotypical sultry looking female. The brand is also called candies which implies sweet and desired which obviously the woman is because she is beautiful, yet also is very seductive in her stance and make up.
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